Tourism and Gender Book Launch

A book that challenges existing attitudes towards the tourist experience and the tourism industry launches this month.

Tourism and Gender: Embodiment, Sensuality and Experience is hailed as an essential resource for students and researchers, and for informed tourism practitioners and reflexive policy-makers.

 

Dr Annette Pritchard, one of the book’s editors said: ‘Globally the tourism industry employs over 200 million people and its economic significance cannot be under-estimated. Its size, rapid growth and diverse, dynamic and flexible nature mean that it is ideally placed to empower and advance both women and men and it has done so in many countries and contexts.”

 

“But it can also shore up exploitative practices and in editing this, and similar books, tourism researchers here at the Welsh Centre for Tourism Research hope to reach out not only to students of tourism, who are of course tomorrow’s practitioners, but also to today’s policy-makers who are in a position to work for a more equitable tourism industry.’

 

While contemporary popular discourse dismisses gender and feminism as passé in the wake of postmodernism and post-feminism, Tourism and Gender attempts to restate the case for gender-focused tourism enquiry and points out that gender inequality continues to limit human possibilities around the globe.

 

Described by Professor Margaret Swain as ‘at the forefront of a re-energized focus on gender… now shaking up tourism’s various academies’, this book includes chapters on: veiling and women’s employment opportunities in Egypt’s travel industry; women’s tourism employment in Turkey; tourism, gender and post-colonialism in Tahiti; empowerment and women business travellers; constructions of masculinity amongst Israeli backpackers and the body image concerns of women tourists in the UK, Italy and Australia.

Tourism and Gender is edited by Dr A Pritchard, Welsh Centre for Tourism Research, University of Wales Institute, UK; I Ateljevic, Wageningen University, Netherlands; N Morgan, Welsh Centre for Tourism Research, University of Wales, UK; C Harris, Auckland University of Technology, New Zealand.

 

The book is published by CABI in hard back, retailing at £60.00.

ISBN: 9781845932718. E-book is available to libraries via Netlibrary and Ebrary.